Taipei, Taiwan – Today, Bryton Inc. announced the Rider S510, continuing the exceptional standards of the S series. The "S" stands for "Sport," reflecting the uncompromising performance at the heart of this product. The Bryton Rider S510 is a feature-packed, easy-to-use device designed for both enthusiast and casual riders. With a vibrant 2.8" color touchscreen and an intuitive interface, the Rider S510 offers seamless navigation and real-time performance tracking. Boasting an impressive 30-hour battery life, preloaded regional maps, and advanced features like Climb Challenge 2.0, voice search, and group ride functionality, the Rider S510 is crafted to enhance your cycling experience. Stay connected with friends and family through Live Track, and enjoy personalized workouts with the Bryton Active app, making every ride not just an adventure but an unforgettable journey.
Bryton CEO Samuel Wang expressed enthusiasm about the Rider S510, stating, “The Rider S510 marks a significant step forward in our dedication to enhancing the cycling experience for both enthusiasts and casual riders. The new Climb Challenge 2.0 feature offers climb insights without the need for a preloaded route, empowering cyclists to navigate with greater confidence and precision. Combined with an intuitive interface, impressive battery life, and seamless connectivity through the Bryton Active app, the Rider S510 is crafted to make every ride an effortless and unforgettable journey. With these advancements, we remain committed to our promise: Focus on the road, and leave the rest to us."
Rider S510 is set for global release in November and will be available in two different sensor bundle packages. The base E SKU, which includes the device, bike mount, charging cable, and lanyard, will start at €249.95. Additionally, the T SKU sensor bundle, featuring speed, heart rate, and cadence sensors, will be priced at €329.95. For more information, visit www.bryton.com.
Climbing Challenge 2.0
The Climb Challenge 2.0 on the Rider S510 is designed to empower cyclists to navigate challenging terrain with confidence and precision. Without requiring a preloaded course, it predicts upcoming climbs, offering a preview of ascent details and real-time insights for each segment. During the ride, users will see “Climb Start” and “Climb Complete” notifications. This feature provides riders with continuous updates and comprehensive elevation data, helping them anticipate altitude changes and prepare for climbs well in advance. After finishing, Rider S510 will save detailed data of each climb segment in activity history on the Bryton Active app, ensuring no memorable moment of each climb is ever forgotten.
2.8” Color Touchscreen
The Bryton S510 comes equipped with a 2.8" color touchscreen and an intuitive Graphical User Interface (GUI), perfectly sized for optimal viewing. The vibrant display and user-friendly interface ensure at-a-glance access to essential data, making it easier than ever to monitor your ride and navigate features with ease.
Ambient Light Sensor
With a built-in ambient light sensor, the Rider S510 automatically adjusts the backlight based on surrounding lighting conditions. Whether you're riding indoors, passing through tunnels, or cycling under tree cover, the sensor increases screen brightness to ensure clear visibility. This dynamic adjustment provides optimal screen settings in any environment, allowing you to focus on your ride without the need for manual intervention while also conserving power.
30 Hours Long Battery Life
The Rider S510 offers an impressive 30-hour battery life, optimized for extended cycling adventures without the need for frequent recharging. With USB Type-C support, the Rider S510 provides more convenient charging, and keeps you powered up ready for every journey. Additionally, the lightweight design ensures effortless handling, making it the perfect companion for all your rides.
Regional Maps Preloaded & Global Maps Free to install
The Rider S510 comes with preloaded maps for key regions, allowing you to navigate confidently right out of the box. For added flexibility, global maps are available for free installation via the Bryton Update Tool, ensuring you’re covered wherever your adventures take you.
Full Navigation and Voice Input Features
The Rider S510 offers comprehensive navigation functions, including turn-by-turn directions and route guidance on pre-installed regional OSM maps. In addition to navigation, it features advanced tools like auto-rerouting, on-screen POIs, reverse saved rides, and route retracing. With the Bryton Active app, you can plan your own routes, sync third-party routes, and even add custom POI or peak information to your rides, ensuring you stay on track and make the most of every journey.
Take Me to Start/Track:
Regardless of your current location, you can easily navigate to the starting point or nearest position on your planned route. The Rider S510 will autonomously generate directions without the need for an app connection, guiding you swiftly to your intended path.
Reroute Back on Track:
If you deviate from the route, the device will automatically recalculate the optimal path without app connectivity, finding the shortest distance to guide you back on track.
Retrace Track:
This feature allows reverse tracking of your completed route back to the starting point, ensuring no chance of getting lost.
Voice Search:
With an internet connection, the Rider S510 features online voice search powered by Google, eliminating the need for on-screen keyboards. Supporting over 100 languages, this voice search feature provides a faster, more intuitive, and convenient way to find POIs and other locations while on the go.
Advanced Structured Workout
The Rider S510 offers a Graphical Workout Overview with zoom support, real-time intensity adjustments on compatible smart trainers, TrainingPeaks integration, Resilience Workout Mode, and the Workout Note feature. Enjoy vivid graphical representations of your training, monitor your workout progress, and customize power zones on the target power page for a tailored experience. Additionally, the Rider S510 can sync your next 7-day workout plan from your training calendar directly to the device, while workouts from third-party platforms can be saved to "My Workouts" for easy editing via the Bryton Active app.
Live Track
Easily share your real-time location with friends and family using the Bryton Live Track feature. Just generate a share link from your phone and send it to any messaging app with a single tap. For added convenience, users can choose to automatically send invitations via email to their desired contacts. With the Live Track link, anyone can follow your ride online and see your real-time location, as well as your current speed, ride time, trip time, and distance!
Group Ride
Enhance your riding experience with friends! Through the Bryton Active app, you can select a route, invite friends to join, and receive live updates on their locations directly on your device. Stay connected by cheering on friends, sharing status updates via voice input, or sending customizable text replies. Setting up a group ride is as easy as pressing a button with the Bryton Active app!
Quick Status Menu
The redesigned Quick Status Menu offers a quick, at-a-glance view of essential ride information without leaving the main data screen. With a single tap, it displays GPS signal strength, current time, and battery level. Riders can further customize the layout to include lap data, power calibration, smart notifications, ANT+ light control, sensor status, and additional data fields, creating a streamlined and personalized cycling experience.
Additional Support
Indoor Smart Trainer
The Rider S510 connects effortlessly to your smart trainer via ANT+ FE-C compatibility, enabling control over resistance and target power settings. Enjoy personalized virtual workouts with Smart Workout mode or simulate outdoor routes with Virtual Ride, bringing the thrill of real-world cycling directly to your home setup.
Bike Radar Support
The Rider S510 offers seamless ANT+ Radar support with easy pairing. As vehicles approach from behind, the meter page displays them with a color-coded strip, indicating the current threat level and their relative distance from you. Additionally, the Rider S510 provides audible alerts with distinct beep sounds to notify you as the threat level changes.
E-Bike Support
The Rider S510 is compatible with Shimano Steps and ANT+ LEV, offering e-bike support for a range of compatible brands. It can display essential e-bike data, including assist mode, assist level, battery status, travel range, and rear gear position, keeping you informed throughout your ride.
About Bryton
Our goal at Bryton is to share our passion for sports, encouraging cyclists to lead a healthy lifestyle through everyday exercises, explore the world around them, work towards becoming their best possible self, make new friends and most importantly have fun doing it! To achieve this goal, Bryton strives to engineer the highest quality, affordable GPS devices while providing unparalleled service to our customers.
Founded in 2009, Bryton Inc specializes in GPS-enhanced consumer electronics with decades of combined experience in developing GPS sports technology. With headquarters in Taipei, Taiwan, we have expanded our market share around the world, successfully establishing a strong international reputation, creating a reliable brand image and building strategic business partnerships. Bryton also partners with professional racing teams including UCI World Team Intermarchés-Wanty, UCI Pro VF Group - Bardiani CSF - Faizanè, Pauwels Sauzen - Bingoal, UCI Continental JCL Team Ukyo, Kinan Cycling Team, Terengganu Polygon Cycling Team, Ljubljana Gusto Santic, and many more!
About The UCI World Team Intermarché-Wanty
The UCI World Team Intermarché-Wanty, founded in 1974 in Belgium, has been shaping amateur cyclists for professional racing over almost five decades. In the year 2021, the team was officially validated by the International Cycling Union as a team in the UCI World Tour after ten seasons on a Pro Continental level. Flash-forward to the end of the 2022 racing season and the twenty-nine highly experienced riders and young talents from 10 countries participated with the team in its second World Tour season. Making an extraordinary debut at La Vuelta a España, taking one stage win, the team held on to the Red Jersey for an exceptional 9 days during the race. In February 2023, the team had leaded the World Ranking for the first time. The Team’s mission and their journey to the world stage encompasses the values we put into developing our products at Bryton, and receiving input from this and other UCI Pro teams is invaluable to creating world-class products for professional and amateur cyclists alike!